Branding & Logos

This Package is Perfect for You If:

• You’re just starting out and recognise the importance of having professional branding from the start.
• You want to attract your ideal clients, raise your prices, and take your business to the next level.
• You offer a high-quality product or service and want your branding to reflect that you mean business and are here for the long run.
• You’re struggling with a lack of cohesion across your branding channels and need clear, actionable guidelines for creating professional, engaging marketing.
• Your branding feels outdated or pieced together and no longer aligns with the true value your business offers.
• You’re ready to invest in your business and take your visual identity to the next level.
• You have a logo that once worked but no longer represents where your business is today, leaving your branding feeling disjointed.

The ‘Level up’ Package offers everything you need to build a strong, cohesive brand identity that truly stands out. Here’s what’s included:

• Personalised Consultation: A Zoom, phone call, or in-person meeting to dive deep into your brand’s vision and goals.
• Carefully Crafted Branding Questionnaire: Designed to define your brand’s core values and identity.
• In-Depth Research & Development: A thorough exploration of your business, industry, and what sets you apart from the competition.
• A Minimum of 2 Initial Logo Concepts: These may include variations (e.g. 1a/1b) to give you flexibility and choice.
• 2 Rounds of Amendments: We’ll refine your logo until it’s perfect.
• Final Main Logo: A polished, professional logo that reflects your brand’s essence.
• Logo Suite: A minimum of one secondary logo for use across your brand assets.
• Final Logo Design Files: Provided in various formats, including JPEG, PNG, EPS, AI, and SVG, for all your digital and print needs.
• File Type Tip Sheet: A helpful guide to understand when and how to use each file type.
• Design Tips & Tricks Document: Practical insights to ensure your marketing materials and social media posts stay on-brand.
• Colour Palette: A custom selection of 4-6 colours for your marketing, complete with colour codes (HEX, CMYK, and RGB).

• Colour Code Guide: A simple reference to help you understand and use your brand colours effectively.
• Tailored Font Pairing Suggestions: Fonts chosen to complement your brand’s unique style.
• Expert Font Advice: Tips on how to apply your fonts for maximum impact across all platforms.

Plus a £200 Extra Value Bonus!

• Bespoke Shapes, Icons, & Illustrations: 2-4 custom designs to add visual interest and elevate your brand’s marketing materials.
• Comprehensive Brand Guidelines Document: Includes logo, colour, font specifications, and design examples to keep your branding consistent. Perfect for sharing with your web designer, social media manager, or anyone creating artwork for your brand.

Anyone who creates artwork for you in the future to keep all your branding in sync.

This Package is Perfect for You If:

• You’re just starting out and understand the importance of having a professional logo suite from the get-go.
• You have an outdated or unprofessional logo that no longer reflects the level of service you offer.
• You’re eager to attract your ideal clients and charge more for your services or products, but know your current logo is holding you back.
• Your budget doesn’t stretch to a full branding package right now, but you want to take the first step in making your branding stand out—in the right way.

The ‘Logo Motion’ Package gives your business a standout logo suite that’s designed to make a lasting impression. Here’s what you’ll receive:

• Personalised Consultation: A Zoom, phone call, or in-person meeting to understand your vision.
• Carefully Crafted Branding Questionnaire: Designed to uncover the core of your brand and its unique values.
• In-Depth Research & Development: Thorough research into your business, your industry, and what sets you apart from the competition.
• A Minimum of 2 Initial Logo Concepts: These may include variations (e.g. 1a/1b) to give you options and flexibility.
• 2 Rounds of Amendments: Ensuring we fine-tune your logo to perfection.
• Final Main Logo: Delivered in a clean, polished design.
• Logo Suite: A minimum of one secondary logo for versatility across your brand.
• Final Logo Files: Provided in multiple formats including JPEG, PNG, EPS, AI, or SVG for all your digital and print needs.
• File Type Tip Sheet: A guide to help you understand how and when to use each file type.
• Design Tips & Tricks Document: Handy tips to help you carry your brand’s design forward across all platforms.

With the ‘Logo Motion’ Package, you’ll get a logo suite that captures the essence of your brand and works seamlessly across all your materials.

This service is ideal for you if:

• You have a beautifully crafted logo, but the rest of your branding hasn’t caught up.
• Your branding lacks defined colours, font pairings, and formalised brand guidelines.
• Your marketing feels inconsistent, and the lack of cohesion drives you mad.
• You have approximate brand colours and fonts, but nothing formalised or intentional.
• Your business socials and marketing materials look unprofessional and doesn’t reflect the quality of your work.

• Personalised Consultation. Zoom/Phone call/or Meeting.
• Carefully crafted questionnaire.
• Colour pallet of between 4-6 colours for you to use in your marketing.
• Pallet colour codes – Hex/CMYK and RGB.
• A helpful guide on understanding these colour codes.
• Tailored font pairing suggestions for your business needs.
• Expert advice on font use.
• Design tips and tricks document,
• A bespoke brand style sheet you can use as a guide to create coherent social media posts and marketing material.
• You can send this document to your web designer, social media manager or anyone who creates artwork for you in the future to keep all your branding in sync.

My high-quality ‘logo suite transformation package starts from £475. My level up ‘Full branding package’ is from £875. Details for both are above.

Professional branding helps your business stand out in a crowded market, builds trust with potential customers, and creates a memorable identity. A strong brand increases recognition, attracts your ideal audience, and can even justify premium pricing.

Yes, I work with UK startups all the time to develop strong brand identities, including logo design, brand colors, typography, and messaging, to help you establish a professional presence. See my packages for details.

Hiring a freelance graphic designer offers several advantages, including:

• Cost-effectiveness – As a freelancers I have lower overhead costs than agencies, making my services more affordable.
• Direct communication – You work directly with the me the designer, ensuring clear communication and a better understanding of your vision.
• Flexibility – As a freelancers I can accommodate custom requests and quicker turnarounds compared to agency workflows.
• Personalised service – You get a tailored approach, with designs that align closely with your brand’s identity and goals.

Freelancers often work faster because they don’t have multiple layers of approval or internal meetings slowing down the process. I pride myself on clear communication and a well-defined timeline. As a freelancer I can deliver projects efficiently—normally even quicker than agencies.

Yes! In fact, working with a freelancer like myself, means I take the time to deeply understand your business and brand identity goals. There’s no middleman diluting your vision—ensuring a more personalised and authentic result.

A great logo suite is:

• Simple – Easy to recognise and versatile
• Memorable – Leaves a lasting impression
• Timeless – Works for years without looking outdated
• Versatile – Looks great across different mediums
• Relevant – Represents your brand’s values and industry

While I do not build websites myself, I do create marketing materials. In my full branding Package I create branding guidelines and web assets for your website. Ensuring your logo suite, colors, and typography create a cohesive online presence that enhances your brand identity. Visit my ‘Graphic design’ page under services to find out more about my wider design services.